Singer Kylie Minogue was the inspiration for H&M’s new swimwear line, and the duo recently unveiled promotional ads for the collection. If these photos are any indication, Kylie has definitely bounced back after her recent bout with breast cancer. She’s working her swimwear collection just as well as she’s working these ads, lol. The collection looks fab, but you know how these things go. The clothes look great on the models/in the ads, but when you get to the store, it’s not so hot. I’ll have faith in the collection though, H&M has hyped it up really well. From the H&M press release:
The Kylie beachwear line is a limited edition that contains fifteen styles. H&M customers however, will not be left wanting when it comes to poolside attire. H&M’s main beachwear range pushes all the right trend buttons in a look that smacks of glam beach-life, where glinting silver and gold metallic play off graphic black and white animal prints, while sizzling hot hues of yellow, red and pink reflect the surfing influences. 10 percent of the money spent on the ‘H&M loves Kylie’ line will be donated to WaterAid. The international charity WaterAid is dedicated to the provision of safe domestic water, sanitation and hygiene education to the world’s poorest people.
So not only will you be helping yourself look fabulous out on the beach this summer, but you’ll also be giving a helping hand to those in need.
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